Sr Marketing Operations Mgr, AWS Marketplace Demand Generation & Lifecycle Engagement

We are seeking a Sr. Marketing Ops Mgr. to join our B2B Marketing team overseeing BizOps & Special Funding Programs. In this role, you will be responsible for working with our team to enhance efficiency using technology, produce forecasting, budget/investment optimization models, goaling proposals, and oversee joint GTM funding programs. You will collaborate with stakeholders in across Marketplace integrated marketing, digital marketing, engineering and ops as well as AWS field and partner organizations to help grow adoption for AWS Marketplace. You will institute analytical rigor across our revenue-operations and will be responsible for providing operational insights and recommendations on initiatives focused on acquisition, engagement, retention, and growth. The role will require a fine balance of data analytics, business analysis, operational rigor and effective communication skills at all levels of the organization.Key job responsibilities• Measurement: work between integrated, digital, and lifecycle marketing teams and analytics to build and evolve our reporting roadmap around key measurements• Business Review Cycle: own our monthly business review ritual across our stakeholder teams (partner/field marketing, product marketing Marketplace engineering, Partner business development etc.)• Process Innovation: Streamline how we work across stakeholder groups (see above)• Strategy and Planning: Orchestrate and execute our annual planning process across 30 marketers on our team and hundreds of marketers/business development stakeholders across AWS broadlyRevenue Operations: Manage our team goal-setting, forecasting, and budget & investment strategy• Program Mgmt: Own and evolve our Marketplace marketing development funding programs enabling partners to accelerate their growth• Team Evangelism and Representation: Be the voice of our business and an expert evangelist for our teams successes/results, data, and opportunities for strategic integration or growthAbout the teamAWS Marketplace enables enterprises and startups to optimize how they discover, migrate, procure, and deploy trusted third-party software, data, and professional services as they migrate to and build in the cloud. The AWS Marketplace Marketing team exists to support this growth with global go-to-market (GTM) strategies and programs intended to accelerate discovery and adoption of AWS Marketplace-listed solutions.BASIC QUALIFICATIONS- 5+ Years Experience in Marketing, Marketing Operations, or Revenue/BizOps- Experience with project management tools like Airtable, Asana, JIRA- Experience within a full marketing technology stack from automation (Marketo, Pardot, Hubspot) to CRM and sales engagment (SFDC)- Experience with extracting/manipulating data for reporting (excel, tableau, SFDC, analyze data)- Experience modeling results, forecasting, goal-setting, and revenue planning- Experience with measurement, analytics, and B2B marketing lead flows and attribution models ...

Head of Global Social Strategy, Prime Video

Prime Video brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a home for buzzworthy original content, including The Boys, Reacher, Summer I Turned Pretty and Saltburn, we also serve as an entertainment destination to view live sports, watch other streamers, rent/purchase titles, and dive into our extensive library of content. Extending beyond the Prime Video platform, Amazon provides a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a uniquely positioned place to develop and grow professionally.Are you an experienced social media marketer who wants to set the strategy for one of the world’s largest streaming entertainment brands? If so, we have the job for you! The Prime Video (PV) Global Brand and Social Strategy team is hiring a Global Social Strategy lead, who will be responsible for evolving our global social strategy, working closely with the regional, studios and sports social leads, providing thought leadership and force multiplying their efforts. They will be responsible for driving the vision of how Prime Video can have a best-in-class social marketing organization, setting the strategic plan to grow our social reach and capabilities (e.g., what handles to invest in, what capabilities are needed) and overseeing investments (e.g., data infrastructure, tools, automation, people skills) that support social on a global basis. They will collaborate with the global brand strategy team to extend the Prime Video brand positioning, pillars and expression into our social editorial and paid strategies, in a social first tone and manner. They will author our global social strategy and social QBRs, evolving our social goals and metrics to stay ahead of changes in the industry, reporting on our social investments and results, and creating a social measurement framework. They will work closely with product teams to build two-way linkages between our service and key social platforms, with a focus on scalable ways to leverage the social zeitgeist to inform editorial decisions on-app. They will work with paid media teams to build strong relationships with key social platforms, driving prioritization for Prime Video asks and needs. They will lead or collaborate on social partner relationships to support global social infrastructure and automation. This leader is not responsible for creative execution of social content or management of handles – this happens at the regional/local level as a lever to support those businesses. This is a highly strategic role, requiring them to lead by influence through elevating a group’s thinking and discussion, use of data/information to disprove assumptions, and trust-building collaboration. The ideal candidate is a social media professional with a background in media and entertainment or other large consumer facing categories that move at the speed of culture. They are familiar with the principles of social listening and insights, and passionate about the power of data to drive business outcomes. They thrive on staying current on the cutting edge of the social media, content and creator marketing landscape. They have experience working with matrixed ownership typical to large international organizations, and know how to lead by influence. Key job responsibilities- Set the vision and strategy for global social strategy for Prime Video. Build relationships with a broad set of partners including PV regional social leaders, Studios, Sports, Product and PR.- Define and direct the social brand voice, educate and support regional social teams in expressing our brand positioning and pillars in a social first tone and manner. - Define success criteria and measurement at a global level, develop infrastructure to support measurement and reporting capabilities that continually serve as inputs into on-going, go-forward decisions.- Develop centralized operating guidelines for regional/country teams that are compliant with Amazon security.- Standardize the content categorization framework to make it consistent across locales, easy to track and communicate to leadership. - Author and deliver SVP-level quarterly social QBR, define and own mechanisms to review global social progress, drive social governance, sharing success story case studies, best practices and learnings across regions.- Identify key investments in social infrastructure, people and budgets, advocate for and build into Amazon planning cycles. - Work with social insights teams to learn, test, share and force multiply across marketing and PR. About the teamThe Global Brand & Social Strategy team develops the global approach to the Prime Video brand strategy (including verbal and visual expression, and brand governance), and the global social strategy (thought leadership, measurement, brand expression), both of which are supported by a robust brand and digital insights practice. The team collaborates with Prime Video’s international and cross-functional teams, including Amazon MGM Studios, Sports, PR, Product and Marketing, and partners closely with Amazon’s cross-channel marketing team. We deliver insights and execute strategies to drive the future of the PV brand. BASIC QUALIFICATIONS- 10+ years of professional non-internship marketing experience- Bachelor's degree in film, media, production, marketing; or equivalent work experience- Familiarity with social media insights tools and techniques, and experience translating those insights into marketing moments- Experience communicating effectively and presenting to senior business leaders as well as with creatively-oriented stakeholders- Experience working efficiently with and influencing stakeholders and team members across time zones and countries- Experience thinking creatively, taking the initiative and constructively advocating on behalf of the customer- Experience understanding and discussing business and technical concepts, evaluating tradeoffs and opportunistic new ideas ...

Product Manager - Tech, U.S Media Data , Prime Video

Prime Video brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a home for buzzworthy original content, including The Boys, Reacher, Summer I Turned Pretty and Saltburn, we also serve as an entertainment destination to view live sports, watch other streamers, rent/purchase titles, and dive into our extensive library of content. Extending beyond the Prime Video platform, Amazon provides a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a uniquely positioned place to develop and grow professionally. As a Senior Product Manager – Tech, you will be responsible for partnering with key internal stakeholders (such as media teams) and external agencies and data providers to clearly define the current tech / data / product gaps in the marketing campaign lifecycle. You will play a key role in defining the long-term technical product vision supporting functional areas of cross channel media strategy and planning, buying, marketing operations, campaign reporting and measurement. You will also be responsible for reoccurring validation and audit exercises of existing solutions. In doing so, you will play a mix of product and program management roles. You will work with business owners to gather requirements and distill it into clear working backwards business requirement documents, and manage program aspects such as business reviews and project plans. The successful candidate has strong organization and influencing skills, uses data to guide his/her decision making, and operates from a solid foundational anchor in media metrics and data sets. They are comfortable working autonomously, yet effective at partnering cross functionally and across regions with internal and external partner teams. Success is dependent on the candidate’s ability to be curious and nimble, identifying opportunities for operational improvements across automation, governance, and validation.Key job responsibilities• Work closely with leadership and cross-functional and cross line of business teams to identify customer needs, develop and deliver innovative products and services that enable streamlined marketing planning and optimization at scale. • Work with technical and non-technical stakeholders to understand and improve marketing product and tech capabilities and scalability. • Serve as single point of contact for change management and process optimization solutions across data governance and automation with internal measurement and agency tech teams• Support development and regionally nuanced adaptations for business and technical process requirements and success criteria to power engineering, science and business intelligence teams who create best-in-class solutions for customers• Manage bottlenecks, provide escalation, anticipate and balance business needs versus technical constraints to maximize business benefit.• Establish and govern adherence to high quality data management solutions through reoccurring validation exercises and tech gaps audits• Develop and manage intake system for adaptation requests from internal and external stakeholders and evaluate prioritization matrix for future program improvements. BASIC QUALIFICATIONS- 5+ years of customer-facing product development and product management, including defining, launching, and optimizing product and services experience- Experience coordinating complex products with stringent technical requirements, development cycles and schedules- Experience working with engineering and technical teams to build automated solutions- Experience with feature priotization and product roadmap tradeoffs ...

Global Head of Marketing, Global Logistics

Join the rapidly expanding Global Logistics team that offers global shipping solutions for selling partners, retail vendors, internal Amazon businesses, and external shippers. This is a strategic company priority as part of Supply Chain by Amazon. We are making significant investments in transportation, storage, and distribution services to provide our customers with a complete solution to quickly and reliably move products from manufacturing locations to customers worldwide.We are seeking an outstanding B2B marketing leader with global experience to own the development and execution of our marketing strategy to drive brand awareness and demand generation. The ideal candidate is a highly capable leader who can inspire and direct a team of global marketing managers, develop compelling campaigns, drive high performance across both existing and new marketing channels, pitch and align senior leadership to new ideas, and effectively collaborate with global cross-functional teams and stakeholders. This candidate will have experience in both targeted performance marketing and mass marketing, a strong data orientation, and a history of success in building customer demand and brand awareness for emerging brands.Key job responsibilities- Develop and execute strategies that drive brand awareness, adoption, and engagement for our logistical services- Work across business, operations, product, quality, marketing channels, insights, retail, tech, and key external partners globally to create bold, innovative, and strategic plans- Leverage customer insights to build and drive full-funnel customer engagement strategies and brand awareness- Demonstrate deep understanding and hands-on experience with integrated marketing, digital demand generation, CRM, and global marketing- Build and develop a global, diverse marketing team, setting strategic direction, cultivating a learning-oriented and collaborative culture- Navigate ambiguity, investigate complex challenges, and effectively influence cross-functional stakeholders- Work backwards from the customer, apply innovative thinking, and identify and mitigate gaps- Develop targeting and segmentation strategies, marketing channel measurement and reporting, and strategies to retain customers and deliver topline targets- Build and own the playbook for new marketplace and product launches- Represent Global Logistics as the Head of Marketing in internal and external meetings, conferences, and trade shows- Collaborate with PR teams to design strategies and campaigns to drive Global Logistics brand awareness- Align and leverage marketing capabilities across Supply Chain by Amazon teamsCandidate must be able to travel internationally and within USA.A day in the lifeThe ideal candidate will be a passionate engagement lifecycle marketer and leader, with a track record of building teams, creating strategies, and delivering results. You are highly analytical, and adept at synthesizing quantitative and qualitative customer learning into a tight, clear marketing plan. You will have strong understanding of all aspects of the marketing funnel, with strong ownership and a problem-solving orientation. You will need to communicate clearly and persuasively, both verbally and in writing.About the teamGlobal Logistics is part of Supply Chain by Amazon and encompasses a set of supply chain services that get products from manufacturers to customers around the world. We are the first part of the supply chain from the factory door and offer a complete end-to-end solution that keeps products in stock, provides faster and more reliable shipping, and significantly lowers costs. We offer international and domestic logistic solutions. Our cross-border expertise enables Amazon's introduction into new markets. Global Logistics cultivates global expansion with the highest standard of quality, accountability, and transparency. Our multicultural, multilingual team works with merchants, sellers, vendors, providers, governments, and trade officials from the busiest to the most remote locations worldwide, applying a global perspective with a local approach.We are open to hiring candidates to work out of one of the following locations:Bellevue, WA, USABASIC QUALIFICATIONS- 10+ years of professional non-internship marketing experience- Experience managing teams- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience driving direction and alignment with cross-functional teams ...

Sr. Market Researcher, Selling Partner Experience

Amazon.com strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online by giving customers more of what they want - low prices, vast selection, and convenience - Amazon.com continues to grow and evolve as a world-class e-commerce platform. Within Amazon, the Selling Partner Services’s (SPS) goal is to enable third-party Sellers of any size by helping them build the business they want. We are the Core Selling Partner Experience (CSPE) team which defines, implements, and enforces quality standards for all Amazon-built experiences for all SPs worldwide. Key job responsibilitiesWe are looking for an individual with a strong research background and a passion for solving unique problems to help us drive world class research. Our ideal candidate is someone who is customer-obsessed and detail oriented, and loves solving complex problems. You enjoy building things from scratch, are comfortable with change and ambiguity, and relish the chance to solve hard problems in short order. You recognize that the true measure of success of your work is based on the business impact your findings have over time.In this role, you will be responsible for the following: • Lead design and execution of primary research studies (leveraging mainly qualitative methods) to generate actionable insights and recommendations for stakeholder teams. • Design interview guides, run interviews and synthesize the finding. • Apply sound research and business acumen to help the business not just solve complex questions but help it look around corners. • Design scalable and nimble mechanisms that help scale qualitative research solutions, tools and processes. • Build and manage relationships with internal stakeholders and external agency partners.We are open to hiring candidates to work out of one of the following locations:Seattle, WA, USASunnyvale, CA, USABASIC QUALIFICATIONS- 8+ years conducting qualitative research end to end (identifying appropriate research methods, designing, executing, analyzing, and drafting actionable recommendations from primary research)- Expertise in executing quantitative research methods (e.g. factor analysis, regression analysis, clustering, structural equation models) & mixed method studies (e.g. segmentation)- Experience using statistical and questionnaire software like SPSS/Qualtrics- Bachelor’s degree or advanced degree in business, marketing, statistics or related field- Comfortable to build large reports in Excel including Pivot ...

Amazon Business, Field Marketing Manager, Commercial Sector

Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space, developing innovative purchasing and procurement solutions to help businesses and organizations reimagine buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes, unlocking our potential worldwide.As Field Marketing Manager, you will be responsible for increasing acquisition, adoption and engagement for Amazon Business Enterprise Solutions with senior decision makers in the Commercial Sector. You will partner closely with Sales and cross-functional Marketing teams to deliver strategic marketing programs including content, campaigns, events, and sales enablement. You will strategically plan and execute the most effective and efficient marketing mix to maximize marketing driven pipeline opportunity. To be successful in this role, you will work seamlessly with senior stakeholders in Amazon Business and pan-Amazon teams such as AWS to align and implement strategies. We are looking for an individual with broad experience in designing and delivering Integrated Marketing Campaigns. This includes expertise in field marketing motions like executive engagement programs, 3rd party trade shows, webinars and digital marketing. This role also requires skills in strategic thinking, relationship building, and problem solving. The individual will thrive in a fast-paced, deadline-driven environment, have impeccable attention to detail, and will have a track record of on-time delivery of projects. If you’re looking to join a dynamic, growing team in a high-impact role, then we can't wait to hear from you!Key job responsibilities • Deeply know and advocate for the customer: Who they are, their pain points, where and how we can reach them, and the value proposition that we can uniquely offer to delight them as we meet their needs. • Develop and execute Integrated Marketing Campaigns (IMCs) to reach and engage these senior decision makers.• Design and deliver field marketing motions like Executive Engagement Events, Webinars, Trade Shows/Conferences, Sponsorships and Email.• Manage relationships with internal Marketing, Sales, Finance, Operations, Sales Enablement, and Product stakeholders, as well as external agencies and partners.• Drive robust and detailed measurement and reporting processes.About the teamOur team vision is to establish Amazon Business as the most recognized and loved strategic partner for smart business buying for CPS (Commercial, Public, Strategic) organizations, globally.Our mission is to drive acquisition, activation, adoption, and engagement of Amazon Business to prospects and customers. Through tailored content and experiences, we demonstrate the value of Smart Business Buying across organizations of all sizes to accelerate progression across each stage of the CPS customer stage model. This role will lead marketing for the Travel & Hospitality vertical within the Commercial Sector. BASIC QUALIFICATIONS- 5+ years of professional non-internship marketing experience- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teams- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Field Marketing in B2B organizations- Bachelors Degree or equivalent ...

Snr. Product Marketing Manager, Alexa Devices, Sales & Marketing

What if you could shape the future of Alexa, creating innovative solutions that make life easier, better, and safer for millions of customers? We are seeking a Senior Product Marketing Manager (Snr. PMM) to lead the charge in the exciting and rapidly expanding space of safety and emergency assistance subscriptions for Alexa. This role focuses on Alexa Emergency Assist (AEA)—a premium subscription service that connects users to urgent response through Alexa and Echo devices. You’ll define and drive the marketing vision for AEA, blending data-driven insights with creative strategies to accelerate growth, boost engagement, and enhance customer retention.If you're passionate about using technology to improve personal safety and are excited by the challenge of marketing a potentially life-saving product, this is your chance to make a meaningful impact. Join us and help shape a safer, smarter future for Alexa users everywhere.Key job responsibilities- Collect and analyze consumer, product and market segment data to inform product positioning and customer segmentation strategy- Crafting and executing a bold marketing strategy powered by insights and experimentation to drive growth and adoption- Collaborating with product managers on the product roadmap and providing marketing inputs to influence feature development and market expansion- Understand customers’ needs through the journey and develop new ideas and marketing plans to support and drive key business objectives- Leading go-to-market (GTM) launches for innovative features and service enhancements, ensuring maximum impact- Optimizing the customer journey, from first touch to long-term retention, using a full-funnel marketing approach- Driving customer acquisition with a strategic mix of paid, owned, and earned media channels- Leverage relevant existing Amazon-owned channels to reach and engage customers- Enhancing customer engagement through personalized campaigns and data-driven segmentation.- Collaborating with cross-functional teams across product, creative, legal, onsite, lifecycle, and media to execute with excellence.- Experimenting relentlessly, running A/B tests to refine strategies and unlock new growth opportunities.- Delivering insights and recommendations to stakeholders, translating data into actionable business outcomes.*About the teamThis role sits within the Alexa Marketing team, a dynamic group that includes advertising, media, lifecycle, and channel marketers. We are a diverse and collaborative team united by our mission to make Alexa an indispensable part of customers' lives, with safety and emergency services being a critical component of that vision.BASIC QUALIFICATIONS- Bachelor's degree in marketing, communications, business, or equivalent- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches- Experience with customer segmentation, profiling, and targeting ...

Sr. Partner Marketing Manager, Amazon Ads

Amazon Ads helps brands create experiences that delight customers and deliver meaningful results. With 300+ million worldwide active customers, and first-party insights based on shopping, streaming and browsing signals, brands can craft innovative campaigns that help customers find and discover anything they want. Our solutions on Amazon.com, services like Twitch, Freevee, Alexa, Amazon Music, and partnerships with third-party publishers and exchanges make Amazon Ads the ultimate amplifier for brands to reach the right audiences in the right places, both on and off Amazon. Amazon Advertising is a key strategic focus for Amazon and is in a rapid and exciting growth phase.Amazon Ads Partners help brands achieve and exceed their desired outcomes through tech innovation and expert managed services. In order to accelerate the next phase of Amazon Ads development, we are committed to transforming the depth, scale and ambition of our partnerships with a diverse landscape of partners across a full range of independent agencies, as well as Tech Partners. Our team builds partnerships across the advertising landscape to drive innovation and growth for all brands, including those that do not sell on Amazon.com.The Amazon Ads Partner Marketing Team enhances partner expertise, capabilities, and visibility through bespoke marketing programs that foster growth for advertisers, partners, and Amazon Ads. As a Senior Partner Marketing Manager at Amazon Ads, you will play a crucial role in enhancing and optimizing the onsite partner experience. Your primary focus will be on understanding partner needs, improving onsite experiences, and driving the adoption of partner-centric solutions. You will collaborate closely with product and marketing teams to align strategies, develop comprehensive marketing plans, and implement partner-focused initiatives.The ideal candidate for this position is a strategic thinker with strong analytical skills, excellent communication abilities, and a proven track record in B2B marketing, preferably with advertising industry experience. You should possess strong relationship-building skills, thrive in ambiguity, and have experience establishing scaled marketing initiatives. With an entrepreneurial mindset and a passion for customers, you will be instrumental in driving growth and satisfaction among Amazon Ads partners, effectively communicating with stakeholders at all levels, and ultimately contributing to the success of both our partners and Amazon Ads.Key job responsibilities- Develop and maintain a deep understanding of partner needs, continuously gathering and analyzing partner feedback.- Assess the current onsite partner experience, identifying and prioritizing key areas for improvement to enhance partner satisfaction and growth.- Craft and communicate a comprehensive vision for the partner experience across multiple onsite touchpoints.- Collaborate with product teams to influence the product roadmap, ensuring it aligns with and addresses partner needs.- Work effectively across multiple stakeholders in marketing and product teams to ensure alignment and successful implementation of partner-focused initiatives.- Drive adoption of partner-centric experiences by effectively communicating their value to partners and internal teams.- Develop and execute multi-channel marketing plans and create supporting materials to promote partner adoption of new experiences and solutions.- Establish and monitor key performance indicators (KPIs) to measure the success of partner-focused initiatives and processes.- Provide regular reports and insights on partner satisfaction, adoption rates, and areas for improvement.- Continuously refine and optimize the partner experience based on data-driven insights and feedback.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- Experience presenting metrics and progress to goal to senior leadership- Experience driving direction and alignment with large cross-functional teams and agency partners ...

COOP Marketing Associate, North America Stores Marketing

North America Stores Marketing is on a mission to make Amazon the most-loved shopping destination. We aspire to meet customers where they are with a steady drumbeat of inspiring, relevant, and automated content that builds upon recent shopping missions while also introducing new and timely ideas. The COOP Marketing team delights customers and brands alike by leveraging brand-burnishing marketing campaigns to create a robust suite of enticing packages that drive vendor investments in onsite and offsite channels. The team is focused on streamlining and centralizing COOP at large, while building net new opportunities that excite brands and growing and improving vendor favorite programs like Look Book and Social. We are looking for an organized, conscientious, and efficient COOP Marketing Associate to manage and maintain our growing COOP program. The ideal candidate is an expert in execution, with great attention to detail and an ability to work on multiple projects with multiple stakeholders at the same time. You need to be comfortable working under and meeting deadlines, understanding the value proposition of our programming (both internally and externally), and successfully supporting the operational aspects required to deliver on COOP packages to brand expectations. You will also need to document best-in-class operating procedures, identify opportunities for streamlining and simplifying processes, and implement brand feedback along the way. As a key member of the larger COOP team, you will be expected to contribute to written flashes, updates, and strategies, and take part proven team mechanisms like office hours, roadshows, and roundtables, all with high visibility. This role provides a great opportunity to make an outsized impact to our bottom line via exciting COOP offerings that convert. - Own all COOP execution for onsite and offsite packages, from building pitch decks to collecting products and handing off to internal partner teamsPartner with internal and external stakeholders to ensure vendor deliverables meet marketing guardrails for each package purchased- Earn vendor trust through high-touch communications and strategic offerings that ladder up to their brand’s individual needs- Support the larger team on all-hands projects such as strategic expansion, product improvement roadmaps, and Ads integrations- Contribute to narratives, flashes, and vendor education and project management workstreams like office hours, roundtables, and roadshowsBASIC QUALIFICATIONS- 2+ years of professional non-internship marketing experience- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience using data and metrics to measure impact and determine improvements- Experience with onsite marketing, lifecycle marketing and digital advertising ...

Sr Marketing Manager, Paid Search (SEM) , Amazon Music

Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.We are looking for an experienced Sr, Marketing Manager, Paid Search (SEM) to join our Amazon Music team and help driving WW customer acquisition. You will define, execute, and measure Paid Search marketing from strategy to execution to drive scalable growth for the business. This marketing leader will be passionate about measuring ROI, as well as a thinking big to develop capabilities to optimize SEM. This person will build highly impactful acquisition campaigns and test into white space opportunities. An entrepreneurial spirit, a creative mindset for pushing boundaries, and the ability to work effectively with a large number of partners and international stakeholders are some of the key skills we are looking for.Key job responsibilities• Take a leadership role in the planning, management, and execution of all Amazon Music SEM campaigns, including but not limited to account setup, development and implementation of strategies, campaign structure, budget management, daily bidding and invoice management• Mentor team members to achieve targeted performance KPIs (CAC, conversion) including optimizations and campaign troubleshooting• Closely manage project plans, new build launch dates, and delivery timelines to support seasonal drops and initiatives• Manage relationship with bid management software provider and other partners to optimize campaigns and help inform their product roadmap based on needs, including rolling out new enhancements• Partner closely with cross-functional teams such as Marketing Analytics, Product, Finance, Engineering, and Growth to drive best practices, identify testing opportunities and develop roadmaps• Execute campaign optimization tactics (bidding, ad copy and landing page testing) to achieve spend efficiency and volume targets. Partner with local teams to define the test roadmap.• Audit and update existing data pipelines in collaboration with the Business Intelligence and Tech teams to ensure the highest level of data quality.• Launch new campaigns to support new product features (e.g. Podcast, Amazon Originals, Live Streams etc.)• Develop the strategy for channel growth in emerging markets.• Derive critical insights from data (front-end performance metrics from search engine vendors and back-end Amazon actions) and synthesize recommendations to deliver improvements to campaign performance.• Develop new strategies to drive increased acquisition through Amazon Music Unlimited, Amazon Music Prime and Amazon Music Free.• Partner with strategic cross-functional teams to support GTM plans for upcoming product launchesBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- 4+ years’ experience using any of the following Paid Search management tools: Google Ads Editor, Microsoft Ads Editor, Kenshoo, Marin Software, QuanticMind, Search Ads 360 (DoubleClick Search)- Google Ads Certified (GAP) and other SEM platforms certified- SEM/PLA bid management platform experience required- Experience with keyword analysis, common keyword research tools ...

Live Sports and Entertainment Content Marketer, Amazon Ads

Content Marketer to work cross-functionally and globally across Amazon to develop content and assets to promote Amazon Ads’ Live Sports and Entertainment video offering.As the STV/Video Content Marketer, you will be part of the Amazon Ads’ Live Sports and Entertainment Marketing team and help build the future of our video offering. In this exciting and highly visible global role, you will partner with stakeholders across Amazon (Prime Video, Amazon Studios, Twitch, etc.) to develop and deliver cohesive and impactful go-to-market (GTM) sales and marketing content and assets promoting our global video programs.We are looking for an accomplished STV B2B marketer to partner with Sales, Marketing, Events, Programming, Production, Legal, and PR teams around the globe to ensure there’s awareness, coordination, and alignment in developing best-in-class content and assets. This candidate should have exceptional verbal and written communication skills, the ability to build strong relationships, lead cross-functional teams, and influence stakeholders at all levels. You will have a strategic mindset and the ability to get in the weeds to execute at the tactical level and keep the trains running on-time. This candidate will have familiarity with both the sports and entertainment media industry and understand the nuances of STV/Video advertising to build and execute a roadmap and repository of content deliverables that position Amazon’s offerings to the advertising marketplace. This role will work with stakeholders and leadership to create content for our owned media channels (website, social, events, etc.) and internal leadership updates, while also providing support and guidance to global teams for direct-to customer activations. You will leverage your experience and creativity to develop pithy messaging, high quality creative assets, and experiential activations that will resonate with internal and external customers and push the boundaries of traditional B2B marketing. They will systematically gain input and alignment across the org, regularly update materials and content, remove any roadblocks, drive strong internal communications, and relentlessly focus on the customer experience. Candidate should have a keen eye for design and creative, along with robust brand storytelling experience and high attention to detail. The right candidate will have strong STV/Video media and/or marketing background (in both sports and entertainment) and deep understanding of how to effectively position media properties to marketing decision makers. Experience working with Product, Measurement, and Sales teams to craft storytelling narratives is key. This role will work closely with Prime Video, Amazon Studios, and Amazon Ads’ PR, Editorial, Events, and Social teams to extend the brand narrative to earned channels and Amazon Ads’ owned channels. Experience with video creation is preferred. This role requires a self-starter who is results oriented and pushes to uphold the highest standard on all elements of execution. You will be comfortable with immense ambiguity, have the ability to simplify the complex, and be passionate about leading complex workstreams execute long-term strategies from start to finish. It is an individual contributor role with the opportunity to grow. Key job responsibilities -8+ years of B2B content and/or marketing experience -Live sports industry experience within media organizations-Global marketing experience (understands the nuances of regional marketing)-Brand positioning and storytelling experience -Extensive background in deck and presentation building-Strong familiarity with PowerPoint; Adobe Photoshop is a plus-Comfortable working with and presenting to Leadership -Ability to build strong relationships and manage multiple workstreams-Excellent written and verbal communication skills -Experience creating engaging video content-Analytical mindset using data and metrics to measure impact and develop data-driven strategies to ensure continuous improvement in process and results -Excellent interpersonal skills and a proven ability to influence others -Thrives in an ambiguous environment; can independently remove blockers and make decisions autonomously.-Proven ability to manage multiple, competing priorities simultaneously, creating a sense of urgency in a fast-paced, dynamic environment.-Demonstrated ability to manage complex and highly visible projects.-Experience using Microsoft Excel to manipulate and analyze data BASIC QUALIFICATIONS- 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience- Bachelor's degree ...

Sr. Inbound Product Marketing Manager, Amazon Advertising - Measurement & AdTech

The Amazon Ads Inbound Product Marketing Manager plays a pivotal role in shaping go-to-market (GTM) and product strategy. Working closely with Product Managers, this role will ensure Amazon Ads builds products that meet customer needs and achieve strong product market fit. As an advocate for the customer, Inbound PMM orchestrates important GTM decisions across the organization to drive the Ads business forward. This role is part of the larger Product Marketing organization, which is accountable for the strategic positioning, messaging, and GTM of the Amazon Ads product portfolio. The Inbound PMM is evaluated on their ability to drive evidence-based customer needs and the business intelligence of their assigned product areas. The Inbound PMM plays a critical function for ensuring Amazon Ads product roadmap aligns to present and future customer needs.Measures of success:* Discovering insights that influence the product roadmap and lead to enhanced customer experiences* Demonstrating strong cross-functional collaboration and the ability to effectively align Product, Sales, and Marketing behind a customer-focused vision* Maintaining a deep understanding of market dynamics, competitive landscape, and emerging customer needs to inform strategic product decisions* Owning the source-of-truth documentation for their product to enable Sales and Marketing* Partnering with Product Managers to drive increases in product adoption through user acquisition, engagement, and retention goals for their productsKey job responsibilities* Conduct in-depth market research, customer interviews, and competitive analysis to identify the most promising opportunities for Amazon Ads products* Collaborate with Product Managers to align on customer research priorities that will inform the product roadmap* Communicate the product vision and direction to internal and external stakeholders to drive buy-in and adoption, establishing a regular cadence of stakeholder engagement* Partner with Product Managers to recommend customer feedback prioritization, support effective Alpha/Beta testing, and refine the strategic roadmap* Work closely with Outbound PMMs to ensure GTM strategies align to the product roadmap, translate complex product information into simple and clear language, and continue to gather customer feedback post-launch to inform future iterations* In partnership with the Product Managers and Outbound PMMs, the Inbound PMM will develop single-source-of-truth documentation to enable Sales and Marketing with positioning, messaging, product availability, best practices, implementation guides, and FAQsAbout the teamThe Inbound Product Marketing team is a newly formed pod within the product marketing org that plays a pivotal role in shaping go-to-market (GTM) and product strategy for Amazon Ads. Working closely with Product Managers, this role ensures Amazon Ads builds products that meet customer needs and achieves strong product market fit for the AdTech and Measurement product portfolio's.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs ...

Visual Designer & Brand Strategist, Undiscovered and Small Business Accelerator (USBA)

As part of the Undiscovered and Small Business Accelerator (USBA), Amazon has committed $150 million to empower Black entrepreneurs through the Black Business Accelerator (BBA), which provides access to educational, financial and advisory resources that support Black-owned business owners to succeed as sellers in Amazon’s store. We are seeking an experienced visual designer & brand strategist to join our USBA Integrated Marketing and Communications team and lead our creative strategy. In this role you will develop the visual design around USBA/BBA, driving consistency of the brand image by establishing consistent branding across teams, while designing creative assets, which will include visual aids, advertising layouts, social media graphics, case studies and the editing of a variety of video content pieces. In this role you will work closely with USBA cross functional stakeholders in addition to working with creative teams across the broader NA3P organization.The right candidate is a highly motivated to develop the best creative solution for every design challenge regardless of scope. You readily dive deep to understand the objectives of your business partners and the mind-set of the end customer, our selling partners. You think spatially, understanding how a brand is consistently expressed and maintained in physical and digital environments. You have experience working on seasonal campaigns and product launches. You are an excellent presenter who thinks through each presentation strategically and with a sense of story-telling. You thrive with ambiguity, bringing order and clarity in your ability to synthesize design solutions while factoring in the implications of growing & scaling a brand. You are full of initiative, regularly pushing your comfort zone, and love to collaborate across teams and have a proven track record of bringing great ideas to life.In this role, the candidate will work with the USBA Integrated Marketing and Communications Leader to define and roll out a USBA/BBA Brand Identity. You must have the ability to work on tight deadlines and handle multiple projects simultaneously. The role requires the person to manage and influence, needing to be completely hands-on when required. Candidates who think on their feet, delight in innovative yet effective solutions should apply.Success in this role requires having a passion for Small Businesses, strong design experience as well as a strong backbone, great communication skills, both verbal and written, and the ability to deal with a significant amount of ambiguity while building.Key job responsibilities• 5+ years of design experience• Development and execution of selling partner Influencer & Digital Marketing Strategy• Manage a wide range of stakeholders—both internally and externally• Facilitate the advancement of internal processes and infrastructure to make Influencer & Digital Marketing core for the USBA organization• Drive the best-in-class measurement and analytics of influencer & digital marketing• Oversee a team of digital marketing and Influencer Campaigns PMs• Provide strategic counsel and guidance to a wide variety of counterparts crossing a number of disciplines within the USBA organizationBASIC QUALIFICATIONS- Experience managing teams- Experience driving direction and alignment with cross-functional teams- 6+ years of design experience- Portfolio demonstrating understanding and development of brand guidelines- Portfolio demonstrating brand campaigns that scale across multiple channels and touch points- Strong grasp of the creative process; from ideation through implementation- Strong understanding of typography, design principles, color, trends and best practices across digital, social, print- Understanding of production best practices for print and digital mediums- Familiarity with brand strategy and working from briefs- Exceptional attention to detail with relentlessly high-quality standards- Ability to share ideas and receive feedback from business partners and stakeholder through presentations and writing- Bachelor’s degree in Design or equivalent professional experience- Proficiency in InDesign, Photoshop, Illustrator, After Effects and Figma ...

Event Marketing Manager, Veeqo

Veeqo (veeqo.com)—a startup which was acquired by Amazon in 2021—is Amazon’s recommended shipping solution for sellers. We help sellers manage fulfillment operations across all their online stores, and ship orders to customers at the lowest cost and in the fastest possible time. Our vision is to become the back-office hub for ecommerce sellers, for both their on-Amazon and off-Amazon business.The RoleVeeqo is seeking a dynamic Event Marketing Manager to elevate our growing events program and drive significant brand and business value. In this role, you'll leverage your extensive events experience and program management skills to oversee a diverse portfolio of proprietary and third-party events (e.g., regional, industry, and partner events)—from initial concept to execution and post-event analysis. You'll be the linchpin in our events operation, coordinating with cross-functional teams to align event messaging and activities with broader company goals. Your meticulous attention to detail is how you manage simultaneous events and projects, competing deadlines, and stakeholders. As an individual contributor, this role does not have direct reports.Key job responsibilities- Assist in managing and implementing event marketing strategies aligned with overall business objectives- Coordinate and manage all aspects of the event planning lifecycle, including, but not limited to: venue selection, vendor negotiation, stakeholder management, staffing and on-site logistics, and budget tracking- Collaborate with internal teams (e.g., marketing, sales, product) to ensure event messaging and activities support cross-functional business goals- Apply program management skills to oversee multiple events simultaneously, ensuring efficient resource allocations across rapid deadlines- Manage on-site event execution, ensuring smooth operations and top-tier attendee experiences - Support lead generation efforts through event-based activities and follow-ups- Analyze and report on post-event data to measure ROI- Actively identify opportunities for process improvement and implement best practices across event operationsBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience building, executing and scaling cross-functional marketing programs- Experience using data and metrics to drive improvements- Ability to work flexible hours, including some evenings and weekends as required for events, and travel as needed (up to 30% per year) ...

Lifecycle Marketing Manager, Blink

Blink (part of Amazon Devices) is looking for a data-driven, customer-obsessed marketing manager to drive scaled email marketing campaigns globally. In this role, you will be responsible for defining and executing the vision for email marketing strategies and campaigns. This role will have end-to-end ownership of subscription campaigns, including automated flows and promotional emails from strategy to execution with a strong foundation in e-commerce best practices.This is a critical role on our marketing team as we look to scale acquisition, engagement, and retention efforts for Blink. This role will manage acquisition email campaigns across Sonar and Braze including prospecting, TPR, Marquee, and re-targeting campaigns. They will manage device launch campaigns, prospecting, and campaign management. They will aim to become an Amazon Email Bar Raiser acting as the SME for all awareness, acquisition, and conversion email programs working with Developers, Creative, Product, and Business Development.Key job responsibilitiesOwn email marketing campaigns from beginning to end from gathering of requirements, design and development, to testing, launch, and reportingGenerate on-brand, best-in-class content, tailored to appropriate customersLeverage Braze, Sonar, and other email tools to increase performanceBuild email programs and execute campaigns that drive awareness, engagement, and revenueWork with stakeholders to build campaigns that inform customers of launches, promotions, news, and eventsCreate and test campaigns and templates that align content to customer preferencesAnalyze, report on, and optimize against key metrics including CTR, open rates, revenue lift, and engagementRecommend and implement iterative A/B testing to continually improve performance through optimized messaging and targetingDevelop and lead an annual email marketing plan to align on key growth areas, maintain a project schedule, and make it visible to leadershipGain subject matter expertise in customer pain points and deliver proactive solutionsResearch and develop an iterative testing strategy to gain insights and continuously improve the customer experienceWork with marketing, content, design, product, support, engineering, and leadership to align channel initiatives with business goalsAnalyze cohorts and segment effectively to drive growthTrack email best practices, industry trends, and make proactive recommendationsA day in the lifeThis role's primary focus will be to build and execute email marketing strategies and campaigns to enhance the customer experience and drive growth for our business. The ideal candidate has experience leveraging data to gain insights and solve problems, an eye for design, experience with content strategy, and technical email development skills.You will bring your proven creative, analytical, and strategic capabilities to imagine, develop, plan, implement, and optimize compelling campaigns that deliver results.You think strategically and execute flawlessly. You understand data workflows, customer segmentation, automation and personalization, ecomm and consumer marketing, and testing best practices.You earn trust with key stakeholders across multiple teams and are excited to test and learn in a data-driven environment. You work autonomously yet enjoy collaboration, handle multiple large-scale initiatives, and deliver results that raise the bar.BASIC QUALIFICATIONS- 5+ years of professional non-internship marketing experience- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- 5+ years experience developing email and in-app marketing campaigns (including automated flows) from concept to completion; including testing, sending, and reporting ...

Senior Marketing Manager, GTM, Amazon Flex

At Amazon, we're working to be the most Customer-centric company on earth. One customer experience that we’re constantly looking to take to a new level is how we fulfill and deliver orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small, are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new products and services in the last mile delivery space. We are doing this by building a world class last mile operation, significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors – called delivery partners – to make deliveries to our customers. With Amazon Flex, individuals can now be their own boss delivering Amazon packages.We are seeking a Senior Marketing Manager, Go-to-Market (GTM) for Expansion & Growth projects, to join our Amazon Flex Worldwide (WW) Marketing & Driver Communications team. In this role, you will lead strategic, high impact, business-wide expansion projects and growth programs, serving as the single threaded marketing leader for the associated go-to-market (GTM) strategy. You will work cross-functionally and across all countries that Amazon Flex operates in, with stakeholders at all levels, to facilitate successful expansion and growth program launches. You will create the end-to-end delivery partner lifecycle strategy; developing the plan for how we will acquire, convert, engage and communicate with delivery partners in a way that delights delivery partners and also achieves key expansion and growth program goals. This is a highly visible position; you will drive the success of large-scale and impactful programs and initiatives. You will be responsible for acting quickly to solve immediate challenges, while also using high judgement to plan program roadmaps and marketing strategies that will deliver long term benefits. The successful candidate will be self-motivated, passionate, highly analytical, detail-oriented, possess solid interpersonal and communication skills, and be comfortable working independently in ambiguous environments. You must have a demonstrated track record for building and executing complex go-to-market plans. *This role can be located in the Greater Seattle Area or NYC.*Key job responsibilities• Establish the marketing and communications goals for expansion and growth program launches. Own the end-to-end execution of marketing strategy, as well as analysis of program performance and creation of lessons learned. • Own the GTM strategy across all aspects of the customer lifecycle, including brand research, paid acquisition, conversion marketing, engagement marketing and communications. • Write marketing strategy documents and own all marketing inputs for business and technical requirements documents. Ensure clear communication and coordination of requirements to the business and development teams.• Use lessons learned to create global playbooks, toolkits and processes than enable programs to scale. • Collaborate closely with technical teams, product managers, marketing and communication stakeholders, legal, public relations, business leaders and international counterparts to deliver expansion and growth programs that scale globally.• Leverage automation to improve processes and productivity, and make recommendations to support an organization scaling at rapid pace.• Identify, prioritize and communicate key areas for service and business improvement along the key operations metrics• Establish yourself as a motivated self-starter who flourishes with working in ambiguous, complex and challenging environments of a rapidly evolving business.A day in the life• You have project management experience and a track record of delivering on-time, within-budget initiatives that meet and achieve goals, in an extremely organized manner. • You will work with, present to and influence senior executives up to VP level.• You will own marketing program strategy and end-to-end delivery, using data and metrics to drive improvements.• You will deliver cross functional projects and work with program management, product management, business development and technology teams.• You will think strategically and creatively whilst executing operationally. You will have high attention to detail.• You will write succinct and compelling written business proposals and recommendations for senior leadership audiences.• You will manage complex roadmaps and balance contending priorities in rapidly changing environments.About the teamAt Amazon we are building a world class last mile operation, significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors – called delivery partners – to make deliveries to our customers. With Amazon Flex, partners act as their own boss. They can build their own schedule and choose from different types of opportunities all while making great earnings.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Sr. Creative Marketing & Ops Lead, XCM, Cross-Category, Cross-Channel Marketing (XCM)

Are you ready to shape the future of creative marketing at a global scale? XCM is seeking a ready-to-dive-in and dynamic individual to help roll-out, manage and scale the Global Studio, a cutting-edge initiative designed to revolutionize how we deliver creative solutions at scale across our organization. The Sr. Creative Marketing & Ops Lead will be the first hire on the team and will serve as the central hub, coordinating cross-functional workflows, managing agency partner collaboration, and implementing process improvements to maximize studio efficiency. You will be responsible for overseeing the day-to-day operations of the XCM Global Studio, driving the successful delivery of social and digital creative assets for XCM and other Amazon marketing teams. In this role, you'll be the cornerstone of our new creative powerhouse, and the conduit between XCM, partner agency and other marketing orgs across Amazon. This is not just a job – it's an opportunity to build something extraordinary from the ground up.Your work will directly impact how Global Studio creates and delivers creatives for XCM and other marketing teams on a global scale. You'll have the unique opportunity to shape the future of our creative output and leave an indelible mark on our organization. This role offers:• The excitement of building something new and revolutionary• Exposure to cutting-edge marketing technologies and practices making marketing orgs future-ready• Collaboration with some of the brightest minds in the industry• Global collaboration opportunities to connect with our diverse teams• Professional development and growth opportunitiesIf you're ready to take on a role that combines creativity, strategy, and global impact, we want to hear from youKey job responsibilities• Key Collaborator: Manage the intake, briefing, and project management processes for all creative requests. Serve as the primary point of contact between internal XCM stakeholders, the FTE creative team, and the agency partners. Facilitate cross-functional collaboration to align on creative requirements, timelines, and quality standards• Process Pioneer: Develop and maintain standard operating procedures, playbooks, and training materials for studio workflows. Analyze performance data and recommend process improvements to increase efficiency and quality.• Performance Monitor: Monitor project status, communicate progress/challenges to stakeholders and resolve roadblocks. Provide regular reporting on studio metrics and KPIs to leadership• Support the implementation of new technologies (e.g. project management tools, DAM systems) to digitize and automate studio operationsBASIC QUALIFICATIONS- 7+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience using Microsoft Excel to manipulate and analyze data ...

Event Manager, Kuiper Marketing

Project Kuiper is an initiative to increase global broadband access through a constellation of 3,236 satellites in low Earth orbit (LEO). Its mission is to bring fast, affordable broadband to unserved and underserved communities around the world. Project Kuiper will help close the digital divide by delivering fast, affordable broadband to a wide range of customers, including consumers, businesses, government agencies, and other organizations operating in places without reliable connectivity.Project Kuiper is seeking an experienced Event Manager to join our dynamic Kuiper Marketing Team. This role will support the Sr Global Events Marketing Manager in executing Project Kuiper's global event strategy and calendar. The Event Manager will be responsible for the tactical planning and implementation of various events, ranging from industry conferences to internal communication events and rocket launches.Key job responsibilities• Collaborate with the Sr Global Events Marketing Manager to implement the event strategy and execution plan, focusing on tactical elements and day-to-day management of event projects.• Manage the logistics and coordination of assigned events, including venue selection, vendor management, budget tracking, and on-site execution.• Develop and maintain project timelines, ensuring all deadlines are met and stakeholders are informed of progress.• Work closely with internal teams to gather requirements and ensure events meet the needs of various business units.• Coordinate with the Brand & Creative Team to develop and produce event assets, ensuring consistency with Project Kuiper's brand guidelines.• Manage vendor relationships for assigned events, including negotiating contracts and ensuring deliverables meet quality standards.• Contribute to the development of post-event reports, collecting metrics and feedback to inform future event improvements.• Travel 25% of time to event locations as needed to oversee site visits, on-site event execution, and troubleshoot any issues that arise.• Contribute to the continuous improvement of event processes and best practices within the team.Export Control Requirements: Due to applicable export control laws and regulations, candidates must be a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum.BASIC QUALIFICATIONS- 3+ years of professional non-internship marketing experience- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Experience using data and metrics to drive improvements- Experience managing budgets ...

Web Analytics & Testing Mgr, Amazon Business

Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space developing innovative purchasing and procurement solutions to help organizations reshape buying. Bring your insight, imagination, and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business, unlocking our potential worldwide.Amazon Business is seeking an analytically-gifted, results-oriented individual to lead the analytics and testing charter for our marketing website. In this role, you will be the point-of-contact within the marketing organization for website measurement, A/B testing, targeting, and personalization. This individual will partner with content, marketing, user experience, and tech teams to build out measurement capabilities, develop and maintain reporting for key initiatives, and establish a roadmap for A/B testing, targeting, and personalization. As a highly-visible program lead, you will regularly interface with stakeholders and leadership to monitor website trends, socialize insights, and surface opportunities to drive impact with testing, optimization, and personalization. The right candidate will be a well-versed analytics professional with previous experience in website measurement and reporting. They should exhibit a high level of proficiency when speaking to these areas, and have the ability to articulate technical details to non-technical stakeholders. Their experience should also include involvement with and/or knowledge of website tagging, A/B testing concepts, targeting and personalization capabilities, and cross-channel measurement. Nice-to-haves include experience in B2B marketing, including lead/demand generation and sales pipeline, as well as writing SQL queries to extract/transform large datasets. Key job responsibilitiesManage web analytics reporting and measurement for the Amazon Business marketing website, create dashboards that enable marketers to measure the effectiveness of their channels and/or programs, and maintain a rigid testing culture while executing A/B tests and targeting activities to drive towards business goals: • Serve as resident expert on web analytics, A/B testing, and targeting/personalization for the Amazon Business marketing website.• Develop and maintain standardized reporting for measuring overall website performance and business goals/objectives. • Work with stakeholders to understand their objectives, and develop relevant dashboards and/or reporting mechanisms to ensure they can accurately measure and optimize towards goals. • Plan and execute various website tests and targeting activities to drive acquisition, engagement, and traffic improvements. • Regularly audit web analytics implementation to ensure data accuracy, and work with technical teams to address issues and/or recommend new tracking capabilities. • Work with a cross-functional team of Marketers, UX Designers, Product Managers, Web Developers, Data Scientists, and business teams to maintain alignment on website measurement and performance. • Support broader measurement initiatives across the organization, providing guidance and/or requirements to ensure data accuracy. About the teamThe Amazon Business Website Team is known for taking quick action and driving impact through a customer-obsessed and testing-centric culture. We are relentless in driving results, highly analytical, collaborative, and cross-functionally supportive of teams across the business. BASIC QUALIFICATIONS- 2+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience managing or working within cross-functional marketing and creative teams- BA or equivalent- Experience with compiling and presenting data to cross-functional stakeholders and leadership teams.- Strong understanding of web analytics concepts, including metric definitions, measurement methods, and standard reporting practices.- Proficient with web analytics tools like Adobe Analytics or Google Analytics.- Working knowledge of A/B testing concepts, best practices, and tools.- Familiar with digital marketing analytics concepts such as multi-touch attribution, and conversion rate optimization.- Familiar with website targeting and personalization methods. ...

Sr. Marketing Operations Manager, Veeqo

Are you excited about owning demand generation at a fast-growth subsidiary within Amazon? Are you a highly organized, data-led growth leader who wants to develop high impact campaigns and scale a key priority for Amazon’s seller facing business. Are you willing to roll your sleeves up and help build something from the ground up? Join Veeqo and help Sellers discover our innovative shipping and inventory software. *The Team*The Veeqo team is a subsidiary of Amazon (acquired in 2021 (See: News). The marketing team uses data, seller insights, and creative thinking to invent, test and scale programs that raise awareness of Veeqo and drive Sellers to signup/engage with our sales team. We’re a close-knit group of marketers (functional channel owners, product marketers, creatives, content marketers, etc) who collaborate well and enjoy a fast pace of delivery. *The Role*Veeqo is seeking a seasoned Senior Marketing Operations Manager to oversee the optimization of our marketing processes and data workflows. In this pivotal role, you will be responsible for mastering our internal approval procedures and data operations, streamlining the way the marketing team executes integrated campaigns. Known as a barrier-breaker, you will forge deep cross-functional relationships, earn trust, and establish efficient ways of working that unlock new data sources and enable seamless MarTech onboarding. Exceptionally organized and technically adept, you will developing comprehensive documentation, coordinate team progress mechanisms, and drive integrated marketing initiatives. If you thrive in a fast-paced, data-driven environment and have a passion for building streamlined, high-performing marketing operations, we encourage you to apply for this pivotal role at Veeqo.Key job responsibilities- Manage relationships with external MarTech partners and vendors, facilitate knowledge sharing, and serve as the primary point of contact for all cross-functional marketing technology-related inquiries and issues.- Develop and maintain a comprehensive, cross-channel marketing calendar that aligns with Veeqo's overall marketing strategy and objectives. - Ensure seamless integration and coordination of campaigns across digital, social, email, content, events, and other marketing initiatives.- Monitor and track marketing budgets across different channels and campaigns, oversee the processing of marketing-related invoices and payments, and provide budget forecasting and recommendations to optimize marketing spending and return on investment.- Prepare and organize detailed business review documents that analyze marketing campaign and channel performance, identify key metrics and opportunities for improvement, and provide data-driven recommendations.- Evaluate and recommend new marketing technologies (e.g., marketing automation, CRM, analytics) to enhance operational efficiency and marketing effectiveness, and collaborate with the IT and engineering teams to oversee their implementation and integration.- Develop training materials and provide ongoing support to ensure effective utilization of marketing tools by the broader team. - Partner closely with Sales Operations and Business Analytics to holding a high bar for marketing attribution and pipeline health.BASIC QUALIFICATIONS- 6+ years of program or project management experience- Experience using data and metrics to determine and drive improvements- Experience owning program strategy, end to end delivery, and communicating results to senior leadership- Experience implementing repeatable processes and driving automation or standardization- Experience working cross functionally with tech and non-tech teams- Experience defining program requirements and using data and metrics to determine improvements ...